Cause Geek

Presentations: Facebook Guide For Nonprofits

Jeff — Thu, 07 Mar 2013 16:16:03 +0000

Facebook Guide For Non-Profits from GlobalGiving

Check out this helpful tool from the good folks at GlobalGiving.

Nonprofits Beware of Emails Like This:

Jeff — Sat, 29 Dec 2012 17:07:19 +0000

Sadly, there are a lot of scammers out there that prey on nonprofits. Below is an email from one of them. This was sent to a nonprofit friend of mine. It sounded too good to be true and of course, it was. The company the person is supposedly with doesn’t even have a website, yet purports to manage many of them for nonprofits. Here is the text of the email. Please share with your colleagues.

We would like to offer a donation to your organization.

Our large website design company in Southern California donates services to some nonprofits each month. This is something we have been doing for quite some time. We would like to build you a brand new, beautiful website and connect it to online donations with a lot of other features. You would have a back-end system for managing the site. We would support you with any questions, issues, or general help whenever you need it in the future. You would not pay anything for this.

For budget requirements, we hope to serve organizations with budgets ranging from volunteer-run $0 budgets through $3.5 Million. One of my team members, Sarah Moran, tried to research this last Thursday but couldn’t find your exact budget. Also, if your budget exceeds $3.5 Million, please contact us for consideration.

Please let me know if you are interested in getting the new website. Your only out of pocket cost is website hosting. It will be less than $100 per year and we’ll take care of all the arrangements. Can you also verify that your budget is in the necessary range so I can let Sarah know?

Thanks, and I’ll look forward to hearing from you.

Paul Taylor
CADWS Team Member
Senior Web Applications Developer
“A printer consists of three main parts: the case, the jammed paper tray and the blinking red light.”

Beware of emails like this!

3 Quick Ways to Include Volunteer In Your Social Event Marketing

Jeff — Tue, 02 Oct 2012 20:34:56 +0000

Volunteers want to tell their stories too. Are you helping them? Here are some easy ways to include volunteers in your next event.

1) Encourage them to take and post photos on social media at your event. Twitter, Facebook, Pinterest are places that your volunteers can tell stories. Encourage them to link and/or post to your page.

2) Use a #hashtag for your event and share it on all your marketing. Your #hashtag should be as prominent in your marketing as your url was a few years back. Share the #hastag on brochures, sign-up pages, and all tweets related to the event.

3) Post pictures of your volunteers giving their time and enjoying themselves. Then announce it to your fanbase. Create a set on Twitter or a board on Pinterest and share the love. Make sure to tag it well so people can find your photos through search.

Presentations: Designing Social Engagement

Jeff — Mon, 23 Jul 2012 16:16:31 +0000

Debra Askanase of Community Organizer 2.0 talks about how to measure return on engagement.

Designing Social Media Engagement from Community Organizer 2.0

Presentations: The Future of Facebook Fundraising

Jeff — Fri, 06 Jul 2012 16:27:35 +0000

First Giving’s Jonathan Waddingham talks about the future of Facebook fundraising:

The future of Facebook fundraising – IoF National Convention 2012

View more PowerPoint from Jonathan Waddingham

Presentations: Building and Growing Global Online Communities

Jeff — Fri, 18 May 2012 13:00:33 +0000

This presentation was given by Amy Sample Ward and Bonnie Koenig at the 2012 ASAE International Conference in Washington DC. Learn more at http://amysampleward.org and http://goinginternational.org

Building and Nurturing Global Online Communities

View more PowerPoint from Amy Sample Ward

Video Presentation: A Marketer’s Guide to Pinterest

Jeff — Wed, 02 May 2012 13:00:32 +0000

Thinking about adding Pinterest to your social media mix. The folks at MDG Advertising put together this fun little video to illustrate why it might be a good fit for your organization.

A Marketer’s Guide to Pinterest [Video Infographic]

View more videos from MDG Advertising

Get your Cause on, fellow Geeks!

Presentations: 5 Biggest Trends in Online Fundraising

Jeff — Tue, 01 May 2012 17:27:09 +0000

Steve MacLaughlin of Internet Solutions shares his view of the future of fundraising.

5 Biggest Trends in Online Fundraising (2012)

View more presentations from Steve MacLaughlin

Presentations: 5 Tips on Writing Compelling Call-To-Action Copy

Jeff — Tue, 20 Mar 2012 16:15:34 +0000

Hubspot has some great tips on writing more effectively in this presentation. Use these tips to move your volunteers and/or donors to support your cause.

5 Tips On Writing Compelling Call-to-Action Copy

View more presentations from HubSpot Internet Marketing

Ebook: Guide to Internet Marketing

Jeff — Fri, 09 Mar 2012 15:22:28 +0000

Hubspot’s Pamela Vaughn sent the Geek a head’s up that their Guide to Internet Marketing has been updated. It’s all shiny, new, and filled with Geek-a-licious info that will make your organization smarter! Pamela says you will learn:

* How to optimize your website for SEO
* How to promote content in social media
* How to convert site traffic into leads
* How to nurture leads until ready to buy
* Plus 4 more essential steps

Download it here.